The Roseate Story

A female-founded jewelry brand that has set out to rethink the way we look at fine jewelry with original and imaginative designs, focusing on saltwater pearls and traceable gems, with Single Mine Origin gold in our Wands, WaterDrops, and LoveLocks.

How Roseate Began

Roseate was co-founded by Pamela Cloud, who was previously Chief Merchandising Officer at Tiffany & Co. 

Pamela's years at Tiffany were a comprehensive education in design, sourcing, and manufacturing.

Valuable lessons, for sure. But she didn’t want to follow the rules — she wanted to make new ones.

Pamela's intention: to create jewelry that is not just sentimental adornment or status symbol, but an embodiment of artistry, ethics, and environmental sustainability.

It would begin with her love of pearls, which are grown by living oysters.

Our Mission

The Roseate mission is to modernize pearl jewelry and the way people wear it, while supporting clean oceans and Earth — the source of these precious materials. 

Today Roseate is led by Katrin LeStrange, President, who worked closely alongside Pamela Cloud at Tiffany. Pam's vision, which shaped the company from the start, was for sourcing that is open about where materials come from paired with the iconic design you see in collections like WaterDrops, LoveLocks, TreasureLocks, the Wands, and strategic partnerships like famed designer Angela Cummings.

An Issue To Solve

The jewelry industry supply chain is infamously opaque. Most jewelry brands can’t tell you where their gemstones come from, how their metal was mined, who crafted their pieces, or whether the artisans were fairly compensated.

This complicated web of producers and middlemen obscures potentially damaging practices.

Our Approach

Roseate does things differently by carefully choosing each supplier and manufacturer with a consideration for transparency, sustainability, and best practices. 

By selecting environmentally thoughtful partners and committing to a direct and transparent supply chain and manufacturing process, we are creating a more sustainable jewelry industry.

Our Wands, WaterDrops and LoveLocks are made with Single Mine Origin (SMO) gold: gold from one named mine, refined separately from other gold so it can be traced from the mine to the finished piece. We source it through Betts Metals, one of Britain's oldest precious metals specialists. Our ambition is for all of our gold jewelry to be made with Single Mine Origin gold by December 31, 2027.

Giving Back

By donating a portion of our proceeds to non-profit organizations dedicated to the environment, we are helping to support healthier oceans, protect natural resources, prevent climate change, and promote healthier people and communities worldwide.

Learn about our materials and where we source them here, and learn about our charitable partners here.

Our Jewelry

Roseate sees pearls anew, spanning age and gender, unbound from formality and status.


Each piece is a personal talisman inspired by universal symbols of nature and humanity. The fundamental form is a glistening drop of water. From that, many motifs emerge — graceful hearts, tactile flowers, an inventive interpretation of a padlock.

Roseate jewelry is meticulously handcrafted in North America by the same artisans and factories that make jewelry for leading luxury brands.

Explore Our Jewelry