Our Purpose and Promise
Roseate was founded by jewelry veterans with an intimate knowledge of the industry’s sourcing and production — including its shortcomings when it comes to sustainability. We created this brand with a commitment to do better because we believe beautiful things made of natural materials should have a lower impact. Minimizing environmental and social harm isn’t enough. We need to do more to contribute positively to the environment and communities. We want to inspire the jewelry industry to innovate and think anew about how, as a community, we can be more transparent for our customers, provide more traceability and treat the environment with respect. At Roseate, we are proud to set an example for transparency and traceability by purchasing gemstones directly from the farms or producers and gold from certified recycled sources whenever possible. We focus on pearls because they are the world’s only organic and truly sustainable precious gems. Cultivating saltwater pearls responsibly does not harm the environment. In fact, responsible saltwater pearl farming protects and nurtures marine ecosystems. Healthy oceans equal healthy pearls.
Nature and People First
Because pristine marine ecosystems are essential to maintaining oyster health, pearl farmers have a strong economic incentive to protect the areas where their farms are located.
These farms also have myriad environmental benefits. In fact, some are located in designated marine sanctuaries. Here are some of the ways that pearl farming benefits people and planet — and how we are contributing to the process by giving back.
More Fish in the Sea
Pearl oysters are suspended in baskets that act as artificial reefs, attracting and sheltering fish, as well as the microorganisms they feed on. This leads to larger fish populations and improved ecosystem health, which, in turn, enhances water quality, improving the health of neighboring coral reefs and mangrove forests.
A Smaller Carbon Footprint
Unlike many other gemstones, pearls don’t require mine excavation or the construction of dams to contain the toxins released by mining activities. As a result, their carbon footprint is tiny in comparison to industrial scale gemstone mining. And, because marine pearl farms support healthy ocean ecosystems, they also play a vital role in combating climate change.
Giving Back
The battle to limit climate change depends upon the maintenance of healthy oceans — the world’s single largest source of carbon capture. Oceans absorb about 25 percent of all carbon dioxide emissions globally and capture 90 percent of the excess heat generated by these emissions. This stored carbon is known as “blue carbon.” Ocean habitats, such as mangrove forests and seagrasses protected by healthy reef systems, can capture up to ten times as much carbon from the atmosphere as terrestrial forests. Roseate is committed to supporting blue carbon initiatives by giving 20% of the retail purchase price of select designs to organizations that protect marine ecosystems. Currently, we are donating 20% of the retail purchase price from sales of our Water Wand to Conservation International and 20% of the retail purchase price of our Bloom Wand to Billion Oyster Project.
Only Sustainable Materials
Saltwater pearls
Roseate sources Australian South Seas pearls from Paspaley Pearling Company and Tahitian pearls from Kamoka Pearls. These producers use sustainable production processes in all stages of their operations. This includes responsible pearl farm management that protects healthy marine ecosystems and provides financial support for the communities where they are located.
Roseate does not use cultured freshwater pearls because farming them has historically caused significant environmental degradation to lakes and rivers. Once these problems have been addressed and there is greater transparency around farming practices, we look forward to working with responsible pearl cultivators to offer freshwater pearl jewelry.
Recycled Gold
Because gold mining too often destroys habitats, poisons water resources, and endangers miners,
Roseate uses recycled gold and responsibly sourced single mine of origin gold in our designs wherever possible.
Lab-Grown Diamonds
Roseate sources their lab-grown diamonds from Lightbox Jewelry. All Lightbox stones are grown at their state-of-the-art lab in Gresham, Oregon, utilizing 100% wind power energy. Lab-grown diamonds share the same chemical makeup as natural diamonds and are optically identical. We take careful consideration in choosing our suppliers and support Lightbox on their transparent commitments to sustainability.
Packaging
We wrap and ship our jewelry in sustainable materials, including FSC-certified paper and GOTS certified organic cotton.